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  auction vs tender  
 
    sale by auction   sale by tender
   
What is it?

 

Competitive sales forum where buyers bid against each other until the highest possible price is reached.

Confidential process where buyers tender their best offer by a set deadline.

 
Buyer/Seller relationship

 

Process relieves tension between buyer and seller by creating open competition amongst buyers.

Process relieves tension between seller and buyer by creating 'anonymous' competition amongst buyers.

 
Impetus on Buyer
 

Buyers are required to pre-arrange finance and come to the auction prepared to purchase unconditionally.

 

Buyers are required to prepare (conditional or unconditional) offers prior to a tender deadline.

 
Sale deadline
 

Marketing campaign works toward a set auction date, avoiding prolonged negotiation periods and ongoing open homes.

 

Marketing campaign works toward set tender deadline, avoiding prolonged negotiation periods and ongoing open homes.

 
Price expectation
 

Price expectation can be expressed as a range and seller can set a minimum price (reserve).

 

Price expectation can be expressed as a range.

 
Seller control
 

Seller can consider pre-auction offers and property can be either sold prior or the auction brought forward.

 

Seller can consider any offers at tender closing deadline.

 
Sale Price
 

Property is not limited to a set price and is sold at its highest market value.

 

Property is not limited to a set price. Seller can consider all offers and reserves the right to accept the offer most appropriate (not necessarily based on price).


 
 

Benefits

  • Sale is final and unconditional.

  • Excitement and pressure of auction room encourages competitive bidding amongst all types of buyers.

  • Seller remains in control of price by setting a reserve below which he or she will not sell.

  • Property is sold at its highest market value.

  • Sale can remain conditional.

  • Buyers are encouraged to offer their best price due to the 'idea' of other potentially competitive offers.

  • Seller has time to review all different types of offers in private.

  • Properties with unique attributes can be accommodated.

 
 
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